Nonprofit in the News with Nadia Tchoumi

Why Most Nonprofit Pitches Fail— And How to Fix Them | Episode 5

Listen to the Podcast

In this episode, we are talking about the essential elements of pitching stories effectively to the media. This all comes down to three key tips: relevance, focus, and personalization in pitches. With practical tips for nonprofit leaders to enhance their storytelling and increase the chances of their stories being picked up by reporters, Nadia encourages nonprofit leaders to consider the context of their pitches and to build relationships with media professionals for better engagement.

Key Takeaways

  • Pitches must be relevant to current news and community issues.

  • Providing context is crucial for reporters to understand the significance of a story.

  • Focus on one key issue in your pitch to avoid overwhelming reporters.

  • Personalizing pitches can significantly improve engagement with reporters.

  • Always advocate for solutions in your pitches, not just problems.

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If You Want Media Coverage, Start Here | Episode 4

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Nonprofit Communications in 2026: Story Telling, Media and Visibility | Episode 6